No NFL team has had as much fuss made about their logo and name as Washington has. It’s not even close.
In 2013, current Washington owner Daniel Snyder told USA Today that he would not change the name. He added the now famous, “It’s that simple. NEVER — you can use caps.”
Nevertheless, Daniel Snyder decided he would do away with the name Redskins in 2020.
Never for the word to be uttered again it seems.
With it went a logo and look that has stood virtually unchanged for almost five decades.
In the new logo, no Native American imagery was used.
When the franchise was originally awarded to George Preston Marshall in 1932, it was in Boston. Initially they took on the exact name and the logo of the existing baseball team there – the Boston Braves. The logo utilized a single-color design of the side profile of a Native American in traditional feather headdress. It was only used for the 1932 season.
In 1933, the franchise changed it’s name to the Boston Redskins. You will see different logos used for this time period in franchise history. This particular logo was chosen because early in 2021, an actual 1933 Boston Redskins jersey was found in a storage locker.
Once again, a side-facing Native American is used in the logo. This time, the full headdress has been replaced by two red feathers, as well as red garters in the braided hair.
A facelift was in order when the franchise moved to D.C. and became the Washington Redskins in 1937. The side-facing Native American was more stern looking. The hair was now brown instead of black, and the skin-color a light brown. The garter in the hair was now white, and the feathers a deeper red, burgundy even. The whole head was surrounded by a yellowish-gold circle.
All images of this logo look like they were photographed with a potato.
The team was re-branding to a more “realistic looking” head. The feathers and garters in the hair were changed from burgundy and white, to red and yellow. The hair was returned to a black color, and the face remained brown.
In 1960, it was back to simplicity. A deep red, one-color design of a Native American, facing right. It is almost a silhouette with only general lines defining the face, neck, two feathers, and hair tied into a bun. A white border was also used.
The franchise went in a completely different direction in 1965. The head was replaced with just a spear. A single hanging feather was used. A more goldish color took place of yellow, although you will see logo versions in white and yellow. The logo looked sharp against the burgundy backdrop that it was used against.
The arrival of Vince Lombardi in 1970, meant a drastic change. Consequently, a dark red letter “R” representing the team’s name, was placed on a white circular background, with a dark red circle around it. The Native American theme was kept, through the use of two feathers off to the side.
Other versions of this logo featured the same white feathers but with yellow tips, in place of the dark red.
The Redskins logo that was used for almost 50 years, was designed in 1971. It was designed by Walter “Blackie” Wetzel, a former President of the National Congress of American Indians and Chairman of the Blackfeet Nation.
Mr. Wetzel’s son Don made the remark in 2014:
“It needs to be said that an Indian from the State of Montana created the Redskins logo, and did it the right way. It represents the Red Nation, and it’s something to be proud of.”
The feathers being pressed to the side of the helmet were a marketing requirement. They were designed to fit into round helmet stickers. Furthermore, the Native American also faces in the opposite direction in this version.
The 1983-2019 version was a simplified version of the 1972 logo with minimal changes. Dark gray shadows were used on the nose, mouth and cheekbones, instead of black. The lines on the face were thickened slightly. The skin color was darkened a few tones. Even with two helmets from different eras side-by-side, the differences are minimal and hard to immediately recognize.
In 2020, Washington did away with the Native American imagery. Obviously the new design is completely different, but the burgundy and gold was retained. Both colors are a few tones darker . Exaggerated triangular serifs are used on all of the text in “Washington,” and in the big “W”. It is generally considered to just be a stop gap until the franchise announces it’s all new branding (again) in 2022.
Of note, the logo was not used on the burgundy helmet, opting instead to put the players’ number in gold.
On February 2nd, 2022, Washington announced that their official name moving forward would be the Washington Commanders.
Once again, the burgundy and gold got a shade darker than the WFT logo, and this time, the serifs on the “W” were gone as well. They opted instead for a more three dimensional look, by outlining the burgundy “W” with the gold.
Their new helmets will also use a matte finish of burgundy, instead of the traditional satin finish.
We hope that people are not offended by this page. It is here to recognize the history of the Washington franchise. It is not to make any political statement.